FirmOS client platform

Client work, from first call to closed file.

InvestifyCRM is the public face of FirmOS. It shows how advisory firms capture credit-ready leads, convert them into customers, run process checklists with documents, and dispatch reminders without losing a visit or a follow-up.

Built for loan desks, investment consultants, and company-registration practices.

Today in FirmOS

Practice snapshot

Tenant workspace

Open leads

24

Active files

11

Due today

7

EMI reminder · Home loan WhatsApp
Document pending · GST file Email
Field visit · Koramangala Scheduled

Lead KYC & CIBIL context

Process lists & documents

Email + WhatsApp reminders

Tenant-scoped firm data

What the CRM actually holds

A complete record of the client journey.

Leads with credit context

Capture income, assets, CIBIL, PAN, Aadhaar, past loans, EMI bounce, and NPA flags before the first meeting.

Process catalogues

Define process types and lists with interest bands, collateral rules, salary criteria, and required documents.

Customer files

Convert a lead into a customer with profile, bank details, and live processes marked inquiry or documentation-complete.

Follow-ups & visits

Log responses, schedule field visits with reason and address, and keep status against both leads and customers.

Reminder engine

Schedule amount-aware reminders and dispatch them on email or WhatsApp, with a full reminder log.

Company registry

Maintain a company catalogue, registered-company records, employees, and a lawyer directory for legal work.

How work moves

Five stages, one workspace.

01

Qualify

Record the inquiry with KYC, credit, and location fields so the desk knows who is fundable.

02

Engage

Follow up, visit the site, and keep a dated response trail against the same person.

03

Convert

Promote the lead to a customer with profile and bank details intact.

04

Execute

Attach a process list, collect documents, and track income or expense on the file.

05

Remind

Fire scheduled notices over email or WhatsApp, then read the log.

Who it serves

Practices that live on follow-through.

FirmOS is not a generic sales CRM. It is shaped around Indian finance and registration work: credit flags, collateral, company catalogues, and document completeness.

View practices

Loan desks

CIBIL, EMI bounce, NPA, and institute history on every inquiry.

Registration firms

Process types, checklists, and registered-company status.

Field teams

Visit logs, lawyer contacts, and reminder schedules that leave the office.

See FirmOS with your own pipeline.

A short briefing is enough to map your process lists, reminder channels, and tenant workspace.

Request a briefing